Privacy

Privacy Policy

Introduction

This data protection declaration forms an integral part of our general terms and conditions. With the following data protection declaration we would like to inform you which types of your personal data (hereinafter also referred to as “data”) we process, for what purposes and to what extent. The data protection declaration applies to all processing of personal data that we carry out, both in the context of the provision of our services and in particular on our websites, in mobile applications and within external online presences, e.g. our social media profiles (hereinafter collectively referred to as “online offer”). With regard to the terminology used, e.g. “Processing” or “responsible person”, we refer to the definitions in Art. 4 of the General Data Protection Regulation (GDPR).
The terms used are not gender-specific.

As of July 1, 2020

Table of contents

Responsible

Julianna Fulvi, yulahu Authorized representatives: Julianna Fulvi E-Mail-Address: julianna.fulvi@yulahu.com

Overview of processing

The following overview summarizes the types of data processed and the purposes of their processing and refers to the data subjects.

Types of data processed

  • inventory data (e.g. names, addresses).
  • content data (e.g. text input, photographs, videos).
  • contact details (e.g. email, telephone numbers).
  • Meta / communication data (e.g. device information, IP addresses).
  • Usage data (e.g. visited websites, interest in content, access times).
  • Contract data (e.g. contract object, term, customer category).
  • Payment data (e.g. bank details, invoices, payment history).

Categories of data subjects

  • Business and contractual partners.
  • Interested parties.
  • Communication partner.
  • Customers.
  • Users (e.g. website visitors, users of online services).
  • Contest and contestants.

Purposes of processing

  • Affiliate tracking.
  • Provision of our online offer and user-friendliness.
  • Visit action evaluation.
  • Office and organizational procedures.
  • Direct marketing (e.g. by email or post).
  • Conducting competitions and competitions.
  • Feedback (e.g. collecting feedback via online form).
  • Interest-based and behavioral marketing.
  • Contact requests and communication.
  • Conversion measurement (measuring the effectiveness of marketing measures).
  • Profiling (creating user profiles).
  • remarketing.
  • Range measurement (e.g. access statistics, detection of returning visitors).
  • Security measures.
  • Tracking (e.g. interest / behavior-related profiling, use of cookies).
  • Contractual performance and service.
  • Administration and answering of inquiries.

Relevant legal bases

In the following, we share the legal basis of the General Data Protection Regulation (GDPR), on the basis of which we process personal data. Please note that in addition to the provisions of the GDPR, the national data protection regulations in your or our country of residence and domicile may apply. If more specific legal bases are also relevant in individual cases, we will inform you of this in the data protection declaration.

  • Consent (Art. 6 Para. 1 S. 1 lit. a GDPR) – The data subject has given their consent to the processing of their personal data for a specific purpose or for several specific purposes .
  • Fulfillment of the contract and pre-contractual inquiries (Art. 6 Para. 1 S. 1 lit. b GDPR) – The processing is for the fulfillment of a contract to which the data subject is a party or for the execution Pre-contractual measures required, which are carried out at the request of the data subject.
  • Legal obligation (Art. 6 Para. 1 S. 1 lit. c. GDPR) – Processing is necessary to fulfill a legal obligation to which the controller is subject.
  • Protection of vital interests (Art. 6 Abs. 1 S. 1 lit. GDPR) – The processing is necessary to protect vital interests of the data subject or another natural person. < / li>
  • Legitimate interests (Art. 6 Para. 1 S. 1 lit. GDPR) – The processing is necessary to protect the legitimate interests of the person responsible or a third party, unless the interests or fundamental rights and fundamental freedoms of the data subject, which require the protection of personal data, prevail.

National data protection regulations in Switzerland : In addition to the data protection regulations of the General Data Protection Regulation, national regulations on data protection in Switzerland apply. This includes in particular the Federal Data Protection Act (DSG). The DSG applies in particular if no EU / EEC citizens are affected and e.g. only data from Swiss citizens are processed.

Security measures

We take appropriate technical and organizational measures in accordance with the legal requirements, taking into account the state of the art, the implementation costs and the type, scope, circumstances and purposes of the processing, as well as the different probability of occurrence and the extent of the threat to the rights and freedoms of natural persons to ensure a level of protection appropriate to the risk. The measures include, in particular, ensuring the confidentiality, integrity and availability of data by controlling the physical and electronic access to the data as well as the access, input, transfer, safeguarding of availability and their separation. Furthermore, we have set up procedures that guarantee the exercise of data subject rights, the deletion of data and reactions to the risk to the data. Furthermore, we take the protection of personal data into account when developing or selecting hardware, software and processes based on the principle of data protection, through technology design and through data protection-friendly default settings. SSL encryption (https) : In order to protect your data transmitted via our online offer, we use SSL encryption. You can recognize such encrypted connections by the prefix https: // in the address line of your browser.

Transmission and disclosure of personal data

As part of our processing of personal data, it may happen that the data is transmitted to other bodies, companies, legally independent organizational units or persons, or that it is disclosed to them. The recipients of this data can e.g. Payment institutions in the context of payment transactions, service providers commissioned with IT tasks or providers of services and content that are integrated into a website. In such a case, we observe the legal requirements and in particular conclude corresponding contracts or agreements that serve to protect your data with the recipients of your data. Data transfer within the organization : We can transfer personal data to other locations within our organization or grant them access to this data. If this transfer takes place for administrative purposes, the transfer of the data is based on our legitimate business and business interests or takes place if it is necessary to fulfill our contractual obligations or if the data subject has given his consent or a legal permission has been given.

Data processing in third countries

If we process data in a third country (i.e. outside the European Union (EU), the European Economic Area (EEA)) or the processing as part of the use of third-party services or the disclosure or transmission of data to other people, bodies or companies takes place, this takes place only in accordance with the legal requirements. Subject to express consent or contractually or legally required transmission, we process or leave the data only in third countries with a recognized data protection level, to which the US processors certified under the “Privacy Shield” belong, or on the basis of special guarantees, such as process contractual obligations through so-called standard protection clauses of the EU Commission, the presence of certifications or binding internal data protection regulations (Art. 44 to 49 GDPR, information page of the EU Commission: https://ec.europa.eu/info/law/law-topic/data- protection / international-dimension-data-protection_de ).

Use of cookies

Cookies are text files that contain data from visited websites or domains and are saved by a browser on the user’s computer. The primary purpose of a cookie is to store information about a user during or after their visit within an online offer. For example, the stored information the language settings on a website, the login status, a shopping cart or the place where a video was watched. The term cookies also includes other technologies that perform the same functions as cookies (e.g. if user information is stored using pseudonymous online identifiers, also known as “user IDs”) The following types of cookies and functions are distinguished:

  • Temporary cookies (also: session or session cookies): Temporary cookies are deleted at the latest after a user has left an online offer and closed his browser.
  • Permanent cookies: Permanent cookies remain saved even after the browser is closed. For example, the login status can be saved or preferred content can be displayed directly when the user visits a website again. Likewise, the interests of users who are used for range measurement or for marketing purposes can be saved in such a cookie.
  • First-party cookies: First-party cookies are set by ourselves.
  • Third-party cookies (also: third-party cookies) : Third-party cookies are mainly used by advertisers (so-called third parties) to process user information.
  • Necessary (also: essential or absolutely necessary) cookies: Cookies can be absolutely necessary for the operation of a website (e.g. to save logins or other user input or for security reasons). < / li>
  • Statistics, marketing and personalization cookies : Furthermore, cookies are usually also used in the scope of range measurement and when the interests of a user or his behavior (e.g. viewing certain content, benefits from Functions etc.) can be saved on individual websites in a user profile. Such profiles serve to e.g. Display content that corresponds to your potential interests. This process is also referred to as “tracking”, i.e. tracking the potential interests of the users. . Insofar as we use cookies or “tracking” technologies, we will inform you separately in our data protection declaration or in the context of obtaining consent.

Notes on legal bases: The legal basis on which we process your personal data with the help of cookies depends on whether we ask you for your consent. If this is the case and you consent to the use of cookies, the legal basis for the processing of your data is the declared consent. Otherwise, the data processed using cookies will be processed based on our legitimate interests (e.g. in a business operation of our online offer and its improvement) or, if the use of cookies is necessary, to fulfill our contractual obligations. Storage period: Unless we provide you with explicit information about the storage period of permanent cookies (e.g. as part of a so-called cookie opt-in), please assume that the storage period is up to two Years. General information on revocation and objection (opt-out): Depending on whether the processing is based on consent or legal permission, you have the option at any time to revoke your consent or the processing of your data to contradict through cookie technologies (collectively referred to as “opt-out”). You can first declare your objection using the settings in your browser, e.g. by deactivating the use of cookies (which may also restrict the functionality of our online offering). An objection to the use of cookies for online marketing purposes can also be made using a variety of services, especially in the case of tracking, via the websites https://optout.aboutads.info and https: // www.youronlinechoices.com/ can be explained. In addition, you can receive further contradiction notices in the context of the information on the service providers and cookies used. Processing of cookie data based on consent : Before we process or have data processed as part of the use of cookies, we ask users for consent that can be revoked at any time. Before consent has not been given, cookies are used, which are absolutely necessary for the operation of our online offer.

  • Processed data types: usage data (e.g. visited websites, interest in content, access times), meta / communication data (e.g. device information, IP addresses).
  • Data subjects: users (e.g. website visitors, users of online services).
  • Legal basis: Consent (Art. 6 Para. 1 p. 1 lit. a GDPR), legitimate interests (Art. 6 Para. 1 p. 1 lit. GDPR).

Commercial and business services

We process data from our contractual and business partners, e.g. Customers and interested parties (collectively referred to as “contractual partners”) in the context of contractual and comparable legal relationships and related measures and in the context of communication with the contractual partners (or pre-contractual), e.g. to answer inquiries. We process this data to fulfill our contractual obligations, to secure our rights and for the purposes of the administrative tasks associated with this information as well as the entrepreneurial organization. We only pass on the data of the contracting parties to third parties within the scope of the applicable law insofar as this is necessary for the aforementioned purposes or for the fulfillment of legal obligations or with the consent of the data subjects (e.g. to involved telecommunications, transport and other auxiliary services as well Subcontractors, banks, tax and legal advisers, payment service providers or tax authorities). About other forms of processing, e.g. For marketing purposes, the contractual partners will be informed in the context of this data protection declaration. We tell the contracting parties what data is required for the aforementioned purposes before or as part of data collection, e.g. in online forms, through special labeling (e.g. colors) or symbols (e.g. asterisks or similar), or in person. We delete the data after the expiry of statutory warranty and comparable obligations, i.e. generally after 4 years, unless the data is stored in a customer account, e.g. as long as it must be kept for archiving reasons (e.g. for Tax purposes usually 10 years). We delete data that has been disclosed to us by the contractual partner as part of an order in accordance with the specifications of the order, generally after the end of the order. Insofar as we use third-party providers or platforms to provide our services, the terms and conditions and data protection notices of the respective third-party providers or platforms apply in the relationship between users and providers. Customer account : Contractual partners can create an account within our online offer (e.g. customer or user account, short “customer account”). If the registration of a customer account is required, contractual partners will be informed of this as well as the information required for registration. The customer accounts are not public and cannot be indexed by search engines. As part of the registration as well as subsequent registrations and uses of the customer account, we store the customer’s IP addresses and the access times in order to prove the registration and to prevent any misuse of the customer account. If customers have terminated their customer account, the data relating to the customer account will be deleted, subject to their retention being required for legal reasons. It is the customer’s responsibility to save their data if the customer account is terminated. Economic analysis and market research : For business reasons and in order to be able to recognize market trends, wishes of the contractual partners and users, we analyze the data available to us on business transactions, contracts, inquiries, etc., whereby in the group of the concerned Persons contracting parties, interested parties, customers, visitors and users of our online offer can fall. The analyzes are carried out for the purpose of business evaluations, marketing and market research (e.g. to determine customer groups with different characteristics). If available, we can profile registered users and their details, e.g. regarding services used. The analyzes serve us alone and are not disclosed externally unless they are anonymous analyzes with summarized, i.e. anonymized values. We also take user privacy into account and process the data for analysis purposes as anonymously as possible and, if feasible, anonymously (e.g. as summarized data). Shop and e-commerce : We process the data of our customers in order to enable them to select, purchase or order the selected products, goods and associated services, as well as their payment and delivery, or Allow execution. The required information is identified as such in the context of the order or comparable purchase process and includes the information required for delivery, availability and billing, as well as contact information, in order to be able to consult. Education and training services : We process the data of the participants in our education and training offers (uniformly referred to as “apprentices and apprentices”) in order to be able to provide them with our training services. The data processed here The type, scope, purpose and necessity of their processing are determined by the underlying contractual and training relationship, the processing forms also include the performance evaluation and evaluation of our performance and that of the teachers. As part of our work, we can also process special categories of data, in particular information on the health of apprentices and trainees, as well as data from which ethnic origin, political opinions, religious or ideological convictions emerge. If necessary, we obtain the express consent of the apprentices and apprentices and otherwise only process the special categories of data if it is used to provide training services, for health care, social protection or to protect the vital interests of apprentices and apprentices is required. Insofar as it is necessary for our fulfillment of the contract, for the protection of vital interests or by law, or the consent of the trainees and further educators is given, we disclose or transmit the data of the trainees and further trainees to third parties or agents in compliance with the professional regulations, e.g. Authorities or in the field of IT, office or comparable services.

  • Processed data types: inventory data (e.g. names, addresses), payment data (e.g. bank details, invoices, payment history), contact details (e.g. email, telephone numbers), contract data (e.g. contract object, duration, customer category) , Usage data (e.g. visited websites, interest in content, access times), meta / communication data (e.g. device information, IP addresses).
  • Data subjects: Interested parties, business and contractual partners, customers.
  • Purposes of processing: contractual services and service, contact inquiries and communication, office and organizational procedures, administration and answering of inquiries, security measures, visitor action evaluation, interest-based and behavioral marketing, profiling (creating user profiles).
  • Legal basis: Contract fulfillment and pre-contractual inquiries (Art. 6 Para. 1 S. 1 lit. b GDPR), Legal obligation (Art. 6 Para. 1 S. 1 lit. c. GDPR) ), Legitimate interests (Art. 6 Para. 1 S. 1 lit. GDPR).

Provision of the online offer and web hosting

In order to be able to provide our online offer securely and efficiently, we use the services of one or more web hosting providers, from whose servers (or servers managed by them) the online offer can be accessed. For these purposes, we can use infrastructure and platform services, computing capacity, storage space and database services as well as security and technical maintenance services. The data processed as part of the provision of the hosting offer can include all information relating to the users of our online offer, which is generated as part of the use and communication. This regularly includes the IP address that is necessary to be able to deliver the content of online offers to browsers, and all entries made within our online offer or on websites. Collection of access data and log files : We ourselves (or our web hosting provider) collect data on every access to the server (so-called server log files). The server log files can include the address and name of the websites and files accessed, the date and time of access, the amount of data transferred, notification of successful access, browser type and version, the user’s operating system, referrer URL (the previously visited page) and, as a rule, IP Addresses and the requesting provider belong. The server log files can be used on the one hand for security purposes, e.g. to avoid overloading the server (in particular in the case of abusive attacks, so-called DDoS attacks) and on the other hand to ensure that the server is fully loaded and stable.

  • Processed data types: content data (e.g. text input, photographs, videos), usage data (e.g. visited websites, interest in content, access times), meta / communication data (e.g. device information, IP addresses) .
  • Data subjects: users (e.g. website visitors, users of online services).
  • Legal basis: Legitimate interests (Art. 6 Para. 1 S. 1 lit. GDPR).

Blogs and publication media

We use blogs or comparable means of online communication and publication (hereinafter “publication medium”). The readers’ data will only be processed for the purposes of the publication medium to the extent necessary for its presentation and communication between authors and readers or for security reasons. For the rest, we refer to the information on the processing of visitors to our publication medium in the context of this data protection notice. Comments and contributions : If users leave comments or other contributions, their IP addresses can be saved based on our legitimate interests. This is done for our security, if someone leaves illegal content in comments and contributions (insults, forbidden political propaganda etc.). In this case, we can be sued for the comment or contribution and are therefore interested in the identity of the author. We also reserve the right to process user information for spam detection based on our legitimate interests. On the same legal basis, we reserve the right to store users’ IP addresses for the duration of the surveys and to use cookies in order to avoid multiple votes. The information provided in the context of the comments and contributions, any contact and website information, as well as the content, are stored by us until the user objects.

  • Processed data types: inventory data (e.g. names, addresses), contact details (e.g. email, telephone numbers), content data (e.g. text input, photographs, videos), usage data (e.g. visited websites, interest in content , Access times), meta / communication data (e.g. device information, IP addresses).
  • Data subjects: users (e.g. website visitors, users of online services).
  • Purposes of processing: Contractual services, feedback (e.g. collecting feedback via online form), security measures, administration and answering inquiries.
  • Legal basis: Contract fulfillment and pre-contractual inquiries (Art. 6 Para. 1 S. 1 lit. b GDPR), legitimate interests (Art. 6 Para. 1 S. 1 lit. f. GDPR) ), Consent (Art. 6 Para. 1 S. 1 lit. GDPR), protection of vital interests (Art. 6 Para. 1 S. 1 lit. DSGVO).

Contacting

When contacting us (e.g. via contact form, e-mail, telephone or via social media), the details of the inquiring persons are processed, insofar as this is necessary to answer the contact inquiries and any measures requested. The answering of contact inquiries within the framework of contractual or pre-contractual relationships takes place to fulfill our contractual obligations or to answer (pre) contractual inquiries and, moreover, on the basis of the legitimate interests in answering the inquiries.

  • Processed data types: inventory data (e.g. names, addresses), contact details (e.g. email, telephone numbers), content data (e.g. text input, photographs, videos).
  • Data subjects: Communication partners.
  • Purposes of processing: contact requests and communication.
  • Legal basis: Contract fulfillment and pre-contractual inquiries (Art. 6 Para. 1 S. 1 lit. b GDPR), legitimate interests (Art. 6 Para. 1 S. 1 lit. f. GDPR) ).

Communication via Messenger

We use Messenger for communication purposes and therefore ask you to observe the following information on the functionality of the Messenger, encryption, use of the communication metadata and your options for objection. You can also contact us in alternative ways, e.g. contact by phone or email. Please use the contact options provided to you or the contact options specified within our online offer. In the event of end-to-end encryption of content (i.e. the content of your message and attachments), we would like to point out that the communication content (i.e. the content of the message and attached images) will be encrypted from end to end. This means that the content of the messages is not visible, not even through the messenger providers themselves. You should always use a current version of the messenger with activated encryption, so that the encryption of the message content is ensured. However, we would also like to point out to our communication partners that the providers of Messenger do not see the content, but can find out that and when communication partners communicate with us, as well as technical information on the device used by the communication partner and, depending on the settings of their device, location information ( so-called metadata) are processed. Notes on legal bases: If we ask communication partners for permission before communicating with them via Messenger, the legal basis for our processing of their data is their consent. Incidentally, if we do not ask for consent and e.g. On our own initiative to contact us, we use Messenger in relation to our contractual partners and in the context of contract initiation as a contractual measure and in the case of other interested parties and communication partners based on our legitimate interests in fast and efficient communication and meeting the needs of our communication partners communication via messenger. We would also like to point out that we will not transmit the contact details provided to us to Messenger for the first time without your consent. Revocation, objection and deletion: You can revoke your consent at any time and object to communication with us via Messenger at any time. In the case of communication via Messenger, we delete the messages in accordance with our general deletion guidelines (eg, as described above, after the end of contractual relationships, in the context of archiving requirements, etc.) and otherwise, as soon as we can assume that we have answered any information from the communication partners, if no reference to a previous conversation is to be expected and the deletion does not conflict with any statutory retention requirements. Reservation of reference to other communication channels: In conclusion, we would like to point out that we reserve the right, for reasons of your security, not to answer inquiries via Messenger. This is the case if e.g. Contract internals require special confidentiality or an answer via messenger does not meet the formal requirements. In such cases we refer you to more adequate communication channels.

  • Processed data types: contact data (e.g. email, telephone numbers), usage data (e.g. websites visited, interest in content, access times), meta / communication data (e.g. device information, IP addresses) .
  • Data subjects: Communication partners.
  • Purposes of processing: contact inquiries and communication, direct marketing (e.g. by email or post).
  • Legal basis: Consent (Art. 6 Para. 1 p. 1 lit. a GDPR), legitimate interests (Art. 6 Para. 1 p. 1 lit. GDPR). </ li>

Newsletter and broad communication

We only send newsletters, e-mails and other electronic notifications (hereinafter referred to as “newsletters”) with the consent of the recipient or a legal permission. If the contents of a newsletter are specifically described, they are decisive for the user’s consent. Our newsletters also contain information about our services and us. To subscribe to our newsletters, it is generally sufficient to provide your email address. However, we can ask you to enter a name for the purpose of addressing yourself personally in the newsletter or other information if this is necessary for the purposes of the newsletter. Double opt-in procedure: The registration for our newsletter is generally carried out in a so-called double opt-in procedure. This means that after registration you will receive an email asking you to confirm your registration. This confirmation is necessary so that no one can register with someone else’s email address. The registrations for the newsletter are logged in order to be able to demonstrate the registration process in accordance with the legal requirements. This includes the storage of the registration and confirmation time as well as the IP address. Changes to your data stored with the shipping service provider are also logged. Deletion and restriction of processing: We can save the e-mail addresses that have been unsubscribed for up to three years based on our legitimate interests before we delete them in order to be able to prove a previously given consent. The processing of this data is limited to the purpose of a possible defense against claims. An individual request for deletion is possible at any time, provided that the previous consent is confirmed. In the event of obligations to permanently observe contradictions, we reserve the right to save the email address for this purpose in a blacklist. The logging of the registration process takes place on the basis of our legitimate interests for the purpose of demonstrating its proper course. Insofar as we commission a service provider to send emails, this is based on our legitimate interests in an efficient and secure shipping system. Notes on legal bases: The newsletter is sent on the basis of the consent of the recipient or, if consent is not required, on the basis of our legitimate interests in direct marketing, provided that and insofar as this is legal, e.g. in the case of existing customer advertising, is allowed. Insofar as we commission a service provider to send emails, this is done on the basis of our legitimate interests. The registration process is recorded based on our legitimate interests to demonstrate that it was conducted in accordance with the law. Contents: Information about us, our services, promotions and offers. Analysis and success measurement : The newsletters contain a so-called “web beacon”, ie a pixel-sized file that is retrieved from our server when the newsletter is opened or, if we use a shipping service provider, from their server As part of this retrieval, technical information, such as information about the browser and your system, as well as your IP address and the time of the retrieval, are initially collected. This information is used for the technical improvement of our newsletter based on the technical data or the target groups and their reading behavior based on their location (which can be determined using the IP address) or the access times. This analysis also includes determining whether the newsletters are opened, when they are opened and which links are clicked. For technical reasons, this information can be assigned to the individual newsletter recipients. However, it is neither our aim nor, if used, that of the shipping service provider to observe individual users. Rather, the evaluations serve us to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users. The evaluation of the newsletter and the measurement of success are carried out, subject to the express consent of the user, on the basis of our legitimate interests for the purpose of using a user-friendly and secure newsletter system, which serves both our business interests and the expectations of the users. A separate revocation of the success measurement is unfortunately not possible, in this case the entire newsletter subscription must be canceled or contradicted.

  • Processed data types: inventory data (e.g. names, addresses), contact details (e.g. email, telephone numbers), meta / communication data (e.g. device information, IP addresses), usage data (e.g. visited Websites, interest in content, access times).
  • Data subjects: Communication partners.
  • Purposes of processing: direct marketing (e.g. by email or post).
  • Legal basis: Consent (Art. 6 Para. 1 p. 1 lit. a GDPR), legitimate interests (Art. 6 Para. 1 p. 1 lit. GDPR). </ li>

Opposition option (opt-out): You can cancel the receipt of our newsletter at any time, i.e. Revoke your consent or object to further receipt. You will find a link to cancel the newsletter either at the end of each newsletter or you can use one of the contact options given above, preferably by e-mail.

Sweepstakes and competitions

We process personal data of the participants of competitions and competitions only in compliance with the relevant data protection regulations, insofar as the processing for the provision, implementation and processing of the competition is contractually necessary, the participants have consented to the processing or the processing serves our legitimate interests (e.g. in the Security of the competition or the protection of our interests against misuse by possible recording of IP addresses when submitting competition contributions). If entries by the participants are published as part of the competitions (e.g. in the context of a vote or presentation of the competition entries or the winners or reporting on the competition), we would like to point out that the names of the participants can also be published in this context. Participants can object to this at any time. If the competition takes place within an online platform or a social network (e.g. Facebook or Instagram, hereinafter referred to as “online platform”), the usage and data protection provisions of the respective platforms also apply. In these cases, we would like to point out that we are responsible for the information provided by the participants in the context of the competition and any inquiries regarding the competition are to be addressed to us. The data of the participants will be deleted as soon as the competition or the competition has ended and the data is no longer required to inform the winners or because questions about the competition can be expected. In principle, the data of the participants will be deleted no later than 6 months after the end of the competition. Winners’ data can be retained longer, e.g. to Answer questions about the winnings or fulfill the winnings; in this case the retention period depends on the type of prize and is e.g. for goods or services up to three years, e.g. To process warranty cases. Furthermore, the data of the participants can be stored longer, e.g. in the form of reporting on the competition in online and offline media. If data was also collected for other purposes as part of the competition, its processing and retention period are based on the data protection information for this use (e.g. in the case of a newsletter subscription as part of a competition).

  • Processed data types: inventory data (e.g. names, addresses), content data (e.g. text input, photographs, videos).
  • Data subjects: Contest and contestants.
  • Purposes of processing: Conducting sweepstakes and competitions.
  • Legal basis: Fulfillment of the contract and pre-contractual inquiries (Art. 6 Para. 1 S. 1 lit. b GDPR).

Surveys

The surveys and surveys we carry out (hereinafter “surveys”) are evaluated anonymously. Personal data is only processed insofar as this is necessary for the provision and technical implementation of the surveys (e.g. processing of the IP address to display the survey in the user’s browser or the resumption of the survey using a temporary cookie (session cookie) enable) or users have consented. Notes on legal bases: If we ask the participants for their consent to the processing of their data, this is the legal basis for the processing, otherwise the data of the participants is processed based on our legitimate interests in carrying out an objective survey .

  • Processed data types: contact details (e.g. email, telephone numbers), content data (e.g. text input, photographs, videos), usage data (e.g. visited websites, interest in content, access times), meta / communication data (e.g. device information, IP addresses).
  • Data subjects: Communication partners, users (e.g. website visitors, users of online services).
  • Purposes of processing: contact inquiries and communication, direct marketing (e.g. by email or post), tracking (e.g. interest / behavior-related profiling, use of cookies), feedback (e.g. collecting feedback via Online form).
  • Legal basis: Consent (Art. 6 Para. 1 p. 1 lit. a GDPR), legitimate interests (Art. 6 Para. 1 p. 1 lit. GDPR). </ li>

Online marketing

We process personal data for the purposes of online marketing, which in particular includes the marketing of advertising space or the display of advertising and other content (collectively referred to as “content”) based on potential interests of the users and the measurement of their effectiveness. For these purposes, so-called user profiles are created and saved in a file (so-called “cookie”) or similar methods are used, by means of which the information relevant to the presentation of the aforementioned content about the user is saved. For this information, e.g. Content viewed, websites visited, online networks used, but also communication partners and technical information such as the browser used, the computer system used and information on times of use. If users have consented to the collection of their location data, this can also be processed. The IP addresses of the users are also saved. However, we use available IP masking procedures (i.e. pseudonymization by shortening the IP address) to protect users. In general, no clear user data (such as e-mail addresses or names) is saved as part of the online marketing process, but pseudonyms. This means that we, as well as the providers of the online marketing process, do not know the actual identity of the user, but only the information stored in their profiles. The information in the profiles is usually saved in the cookies or by means of similar processes. These cookies can generally be later read on other websites that use the same online marketing process, analyzed and analyzed for the purpose of displaying content, and supplemented with further data and stored on the server of the online marketing process provider. In exceptional cases, clear data can be assigned to the profiles. This is the case if the users e.g. Are members of a social network whose online marketing process we use and the network connects the profiles of the users with the aforementioned information. We ask you to note that users have additional agreements with the providers, e.g. by consent in the context of registration. We generally only have access to summarized information about the success of our advertisements. However, as part of so-called conversion measurements, we can check which of our online marketing processes have led to a so-called conversion, i.e. e.g., to conclude a contract with us. The conversion measurement is only used to analyze the success of our marketing measures. Unless otherwise stated, we ask you to assume that the cookies used will be stored for a period of two years. Notes on legal bases: If we ask the users for their consent to the use of third-party providers, the legal basis for the processing of data is consent. Otherwise, the data of the users are processed on the basis of our legitimate interests (i.e. interest in efficient, economical and recipient-friendly services). In this context, we would also like to draw your attention to the information on the use of cookies in this data protection declaration.

  • Processed data types: usage data (e.g. visited websites, interest in content, access times), meta / communication data (e.g. device information, IP addresses).
  • Data subjects: Users (e.g. website visitors, users of online services), interested parties.
  • Purposes of processing: tracking (e.g. interest / behavior-related profiling, use of cookies), remarketing, visitor action evaluation, interest-based and behavior-related marketing, profiling (creating user profiles), conversion measurement (measuring the effectiveness of Marketing measures), range measurement (e.g. access statistics, recognition of returning visitors).
  • Security measures: IP masking (pseudonymization of the IP address).
  • Legal basis: Consent (Art. 6 Para. 1 p. 1 lit. a GDPR), legitimate interests (Art. 6 Para. 1 p. 1 lit. GDPR). </ li>
  • Opposition option (opt-out): We refer to the data protection information of the respective provider and the objection options given to the providers (so-called “opt-out”). If no explicit opt-out option has been specified, there is the possibility that you can deactivate cookies in the settings of your browser. However, this may restrict the functions of our online offer. We therefore also recommend the following opt-out options, which are offered in summary for each area: a) Europe: https://www.youronlinechoices.eu . b) Canada: https://www.youradchoices.ca/choices . c) USA: https://www.aboutads.info/choices . d) Cross-Territory: https://optout.aboutads.info .

Services and service providers used:

Affiliate programs and affiliate links

In our online offer we include so-called affiliate links or other references (which may include search masks, widgets or discount codes) to the offers and services of third-party providers (collectively referred to as “affiliate links”). If users follow the affiliate links or subsequently take advantage of the offers, we can receive a commission or other advantages from these third-party providers (collectively referred to as “commission”). In order to be able to track whether the users have taken advantage of the offers of an affiliate link we use, it is necessary that the respective third-party providers learn that the users have followed an affiliate link used within our online offer. The assignment of the affiliate links to the respective business transactions or other promotions (e.g. purchases) serves the sole purpose of commission settlement and is canceled as soon as it is no longer required for the purpose. For the purposes of the aforementioned assignment of the affiliate links, the affiliate links can be supplemented by certain values that are part of the link or otherwise, e.g. in a cookie. In addition to the values, the starting website (referrer), the time, an online identifier of the operator of the website on which the affiliate link was located, an online identifier of the respective offer, the type of link used, the type of offer and include an online identifier of the user. Notes on legal bases: If we ask the users for their consent to the use of third-party providers, the legal basis for the processing of data is consent. Furthermore, their use can be part of our (pre) contractual services, provided that the use of third-party providers has been agreed in this context. Otherwise, the data of the users are processed on the basis of our legitimate interests (i.e. interest in efficient, economical and recipient-friendly services). In this context, we would also like to draw your attention to the information on the use of cookies in this data protection declaration.

  • Processed data types: contract data (e.g. contract object, term, customer category), usage data (e.g. visited websites, interest in content, access times), meta / communication data (e.g. device information, IP addresses) .
  • Data subjects: users (e.g. website visitors, users of online services).
  • Purposes of processing: affiliate tracking.
  • Legal basis: Consent (Art. 6 para. 1 sentence 1 lit. a GDPR), contract fulfillment and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b GDPR), Legitimate interests (Art. 6 Para. 1 S. 1 lit. GDPR).

Services and service providers used:

Presence in social networks (social media)

We maintain online presences within social networks and process user data in this context in order to communicate with the users active there or to offer information about us. We would like to point out that the data of users can be processed outside the European Union. This can result in risks for the user, because e.g. enforcing users’ rights could be difficult. With regard to US providers who are certified under the Privacy Shield or offer comparable guarantees of a secure level of data protection, we would like to point out that they are committed to complying with EU data protection standards. Furthermore, the data of users within social networks are usually processed for market research and advertising purposes. For example, user profiles are created based on user behavior and the resulting interests of users. The usage profiles can in turn be used to e.g. Place advertisements inside and outside the networks that are believed to correspond to the interests of the users. For these purposes, cookies are usually stored on the users’ computers, in which the usage behavior and interests of the users are stored. Furthermore, data can be saved in the usage profiles regardless of the devices used by the users (especially if the users are members of the respective platforms and are logged in to them). For a detailed description of the respective forms of processing and the possibilities of objection (opt-out), we refer to the data protection declarations and information from the operators of the respective networks. In the case of requests for information and the assertion of data subject rights, we would like to point out that these can be most effectively asserted by the providers. Only the providers have access to user data and can take appropriate measures and provide information directly. If you still need help, you can contact us.

  • Processed data types: inventory data (e.g. names, addresses), contact details (e.g. email, telephone numbers), content data (e.g. text input, photographs, videos), usage data (e.g. visited websites, interest in content , Access times), meta / communication data (e.g. device information, IP addresses).
  • Data subjects: users (e.g. website visitors, users of online services).
  • Purposes of processing: contact requests and communication, tracking (e.g. interest / behavior-related profiling, use of cookies), remarketing, range measurement (e.g. access statistics, recognition of returning visitors).
  • Legal basis: Legitimate interests (Art. 6 Para. 1 S. 1 lit. GDPR).

Services and service providers used:

plugins and embedded functions as well as content

We integrate functional and content elements into our online offer, which are obtained from the servers of their respective providers (hereinafter referred to as “third-party providers”). These can be, for example, graphics, videos or social media buttons and contributions (hereinafter: uniformly referred to as “content”).

  • Xing: social network; Service provider: XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany; Website: https://www.xing.de ; Data protection declaration: https://privacy.xing.com/de/datenschutzerklaerung .
  • Processed data types: usage data (e.g. visited websites, interest in content, access times), meta / communication data (e.g. device information, IP addresses), inventory data (e.g. names, addresses), contact details (e.g. email, phone numbers), content data (e.g. text input, photographs, videos).
  • Data subjects: users (e.g. website visitors, users of online services).
  • Purposes of processing: Provision of our online offer and user-friendliness, contractual services, security measures, administration and answering inquiries.
  • Legal basis: legitimate interests (Art. 6 Para. 1 S. 1 lit. GDPR), consent (Art. 6 Para. 1 S. 1 lit. a GDPR), contract fulfillment and Pre-contractual inquiries (Art. 6 Para. 1 S. 1 lit. GDPR).

Services and service providers used:

Deletion of data

The data processed by us will be deleted in accordance with the legal requirements as soon as their consent for processing is revoked or other permits no longer apply (e.g. if the purpose of processing this data has ceased to apply or if it is not necessary for the purpose). If the data is not deleted because it is required for other and legally permissible purposes, its processing is restricted to these purposes. This means that the data is blocked and not processed for other purposes. This applies e.g. for data that must be kept for commercial or tax law reasons or whose storage is necessary to assert, exercise or defend legal claims or to protect the rights of another natural or legal person. Further information on the deletion of personal data can also be provided in the context of the individual data protection information in this data protection declaration.

Change and update of the data protection declaration

We ask you to inform yourself regularly about the content of our data protection declaration. We adapt the data protection declaration as soon as the changes in the data processing we carry out make this necessary. We will inform you as soon as an act of cooperation on your part (e.g. consent) or other individual notification becomes necessary as a result of the changes. If we provide addresses and contact information of companies and organizations in this data protection declaration, please note that the addresses can change over time and ask you to check the information before contacting us.

Rights of the data subjects

As the person concerned, you have various rights under the GDPR, which arise in particular from Articles 15 to 21 GDPR:

  • Right of objection: You have the right, for reasons that arise from your particular situation, at any time against the processing of your personal data that is based on Art. 6 Para. 1 lit. e or f GDPR, to file an objection; this also applies to profiling based on these provisions. If the personal data concerning you are processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data for the purpose of such advertising; this also applies to profiling insofar as it is connected to such direct advertising.
  • Right to withdraw consent: You have the right to withdraw consent at any time.
  • Right to information: You have the right to request confirmation as to whether the data in question is being processed and for information about this data and for further information and a copy of the data in accordance with the legal requirements. </ li >
  • Right to correction: In accordance with the legal requirements, you have the right to request the completion of the data concerning you or the correction of the incorrect data concerning you.
  • Right to deletion and restriction of processing: You have the right, in accordance with the legal requirements, to request that your data be deleted immediately, or alternatively, a restriction of the data in accordance with the legal requirements Request processing of the data.
  • Right to data portability: You have the right to receive the data concerning you, which you have provided to us, in a structured, common and machine-readable format in accordance with the legal requirements, or to transfer them to another To ask those responsible.

Complaint to the supervisory authority: You also have the right, in accordance with the legal requirements, to lodge a complaint with a supervisory authority, in particular in the member state of your habitual residence, your place of work or the place of the alleged violation, if you are of the opinion that the processing of your personal data violates the GDPR.

Definition of terms

This section gives you an overview of the terms used in this data protection declaration. Many of the terms are taken from the law and are mainly defined in Art. 4 GDPR. The legal definitions are binding. The following explanations, on the other hand, are intended primarily for understanding. The terms are sorted alphabetically.

  • Affiliate tracking: As part of the affiliate tracking, links with the help of which the linking websites refer users to websites with product or other offers are logged. The operators of the linked websites can receive a commission if users follow these so-called affiliate links and then take advantage of the offers (e.g. buy goods or use services). To do this, it is necessary for the provider to be able to track whether users who are interested in certain offers will subsequently perceive them at the instigation of the affiliate links. Therefore, the functionality of affiliate links requires that certain values be added to them, which become part of the link or otherwise, e.g. stored in a cookie. The values include in particular the initial website (referrer), the time, an online identifier of the operator of the website on which the affiliate link was located, an online identifier of the respective offer, an online identifier of the user and tracking-specific values , such as Advertising media ID, partner ID and categorizations.
  • Visit action evaluation: “Visit action evaluation” (“Conversion Tracking”) describes a procedure with which the effectiveness of marketing measures can be determined. For this purpose, a cookie is usually stored on the users’ devices within the websites on which the marketing measures are carried out and then called up again on the target website. For example, we can use this to track whether the ads we placed on other websites were successful).
  • IP masking: “IP masking” is a method in which the last octet, ie the last two digits of an IP address, is deleted so that the IP address can no longer serve to uniquely identify a person, so IP masking is a means of pseudonymizing processing methods, especially in online marketing
  • Interest-based and behavior-related marketing: One speaks of interest-based and / or behavior-related marketing when potential interests of users in advertisements and other content are predetermined as precisely as possible. This is done based on information about their previous behavior (e.g. visiting certain websites and lingering on them, buying behavior or interacting with other users), which is stored in a so-called profile. Cookies are usually used for these purposes.
  • Conversion measurement: Conversion measurement is a procedure with which the effectiveness of marketing measures can be determined. For this purpose, a cookie is usually stored on the users’ devices within the websites on which the marketing measures take place and then called up again on the target website. For example, we can use this to track whether the ads we placed on other websites were successful.
  • Personal information: “Personal information” is all information that relates to an identified or to be identifiable if he or she can be identified directly or indirectly, in particular by assigning an identifier such as a name an identification number, location data, an online identifier (eg cookie) or one or more special features, expressing the physical, physiological, genetic, psychological, economic, cultural or social identity of this natural person.
  • Profiling: “Profiling” means any type of automated processing of personal data, which consists in the fact that this personal data is used to address certain personal aspects that relate to a natural person ( Depending on the type of profiling, this includes analyzing, evaluating or predicting information about age, gender, location data and movement data, interaction with websites and their content, shopping behavior, social interactions with other people (e.g. interests in certain ones) Content or products, the click behavior on a website or the location). Cookies and web beacons are often used for profiling purposes.
  • Reach measurement: The reach measurement (also known as web analytics) is used to evaluate the flow of visitors to an online offer and can change the behavior or interests of visitors to certain information, such as Website content. With the help of the reach analysis, website owners can e.g. recognize at what time visitors visit their website and what content they are interested in. In this way you can e.g. adapt the content of the website better to the needs of its visitors. For the purpose of range analysis, pseudonymous cookies and web beacons are often used to recognize returning visitors and thus to obtain more precise analyzes of the use of an online offer.
  • Remarketing: One speaks of “remarketing” or “retargeting” if e.g. for advertising purposes, it is noted which products a user was interested in on one website, in order to inform the user about these products on other websites, e.g. in advertisements to remember.
  • Tracking: One speaks of “tracking” if the behavior of users can be traced across several online offers. As a rule, behavior and interest information is stored in cookies or on servers with regard to the online offers used the provider of the tracking technologies is stored (so-called profiling). This information can then be used, for example, to show users advertisements that are likely to correspond to their interests.
  • Responsible: “Responsible” is the natural or legal person, authority, institution or other body that alone or together with others decides on the purposes and means of processing personal data.
  • Processing: “Processing” is any process carried out with or without the help of automated processes or any such series of processes in connection with personal data. The term goes far and encompasses practically every handling of data, be it collecting, evaluating, storing, transmitting or deleting.